Australian Grand Prix Corporation ‘Hot Lap’
For years, the Australian Grand Prix Corporation wanted to capture a hot lap around the Albert Park Formula 1 circuit – from a bird’s eye view. However, restrictions around the track in the days leading up to the race, as well as the logistics of actually filming it had prevented it until 2017, when Enthral was handed the brief.
Our challenge, create the content with 45 minutes to film a session with the Swisse 2-seater F1 car, while it was completing VIP hot laps. Using four drones strategically positioned around the track, an extra camera on a remote-controlled buggy in the pits, and a handful of Go Pros – we were able to successfully capture the car and the track with the city backdrop.
The final piece of content was turned around in under 10 hours immediately after filming, to enable the it to be pushed online and used to promote ticket sales to the race.